Games for Brands
The ubiquity of mobile devices and games bring exciting opportunity for brands to reach new audiences and engage consumers. We are helping brands and agencies cut through the noise with our rigorous focus on creating measurable value
Tenshi teams deliver an open innovation programme, partnering SMEs with organisations looking for new solutions and partners. Our proven model has delivered results across sectors from finance to fashion
Games Studio Business Development
We work with studios to grow their development business. In today's market studios need a clear-headed strategy, and whether through work-for-hire or self published IP studios need the right partners to survive and thrive. We work with regional agencies to connect and promote businesses they support
We have experience of both sides of the due diligence process and can advise investors considering opportunities in the digital and games space. We have also worked with games publishers sourcing and evaluating development partners
Tenshi is building an analytics team, focused on mobile games, that can help optimise the acquisition, retention and monetization of your app. We get our hands dirty working with development teams and crunching the data whilst providing meaning and context for project sponsors
From Q4 2013 Tenshi is building up it's research offering and are offering clients the opportunity to build on our on-going work scanning, measuring and analysing the digital economy (with an initial focus on UK games industry)
Access to Finance
We support SMEs in the digital/creative space with our investment readiness programmes, finance finding capabilities and offer a specific programme for SMEs who are looking to access grant funding
At Tenshi up to a third of our activity defies categorisation. If you have a problem to solve in the games business, give us a call and we'll see if we can help
The customer is always wrong! Why tech companies could use some humility
Within the tech world it sometimes seems as if the old adage that the customer is always right has been replaced with “the customer will be right in about a year, when we’ve finally forced them to agree with us”.
Go to an Apple store, for example, and ask one of the friendly and frighteningly enthused staff for a laptop with DVD drive and you’ll see what I mean.
In the era of the cloud, Apple simply doesn’t believe in such solid state storage, which is why its new range of MacBooks feature neither optical drives nor much in the way of flash storage (just 128GB on the cheapest Macbook Air.)
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Whatsapp with that? Facebook feels the pain of messaging
It’s not often that I feel sorry for the social networking cash machine that is Facebook but this has been one of those weeks.
Late last Wednesday, Facebook announced it had bought messaging services Whatsapp for $19bn, leading to instant, scathing reports that it had overpaid; three days later Whatsapp went down for several hours interrupting many people’s plans for Saturday night and leading to an avalanche of negative publicity; then on Monday rival messaging service Telegram announced it had added five million new users in just 24 hours following the Whatsapp outage. It’s enough to give Mark Zuckerberg his first grey hair.
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